Treffer: Optimizing the Smallholder Arabica Coffee Supply Chain in Bondowoso, East Java, Indonesia: A Strategic Analysis Using A'WOT.
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This study aims to develop a strategic that can improve the effectiveness of the Arabica coffee supply chain for local farmers in Bondowoso Regency, one of the largest coffee-producing regions in Indonesia. The Focus Group Discussion (FGD) conducted in this research utilized 10 expert assessments through the A'WOT analysis tool, which combines SWOT and the Analytic Hierarchy Process (AHP). This activity aims to identify and prioritize the most effective development strategies. The results showed that the strategy of strengthening farmers' capacity and empowerment emerged as a priority strategy with the highest weight of 0.220. This strategy is considered the most impactful in improving coffee productivity and quality, as well as supporting coffee supply chain sustainability in Bondowoso. This research is more complex than previous studies with the approach of analyzing the development of an efficient smallholder Arabica coffee supply chain through the A'WOT method. The findings have important implications for stakeholders in formulating policies and actions to improve the efficiency of smallholder Arabica coffee supply chains. This study highlights efficiency for supply chain actors to protect the continuity of Arabica coffee product fulfillment needs. [ABSTRACT FROM AUTHOR]