Result: Customer Relationship Management System for Retail Stores Using Unsupervised Clustering Algorithms with RFM Modeling for Customer Segmentation

Title:
Customer Relationship Management System for Retail Stores Using Unsupervised Clustering Algorithms with RFM Modeling for Customer Segmentation
Authors:
Sun Shuai Ling, Chian Wen Too, Whee Yen Wong, Meei Hao Hoo
Source:
2024 IEEE 14th Symposium on Computer Applications & Industrial Electronics (ISCAIE). :1-6
Publisher Information:
IEEE, 2024.
Publication Year:
2024
Document Type:
Academic journal Article
DOI:
10.1109/iscaie61308.2024.10576353
Rights:
STM Policy #29
Accession Number:
edsair.doi...........47366a8a3eb9d4d5069eeb389dc6c01a
Database:
OpenAIRE